{"id":19994,"date":"2026-10-06T13:03:34","date_gmt":"2026-10-06T04:03:34","guid":{"rendered":"https:\/\/www.runmoa.com\/blog\/19994\/personal-branding-hero-text-image\/"},"modified":"2026-10-06T13:03:34","modified_gmt":"2026-10-06T04:03:34","slug":"personal-branding-hero-text-image","status":"publish","type":"post","link":"https:\/\/www.runmoa.com\/blog\/19994\/personal-branding-hero-text-image\/","title":{"rendered":"\ud37c\uc2a4\ub110 \ube0c\ub79c\ub529 \ud648\ud398\uc774\uc9c0, \uba54\uc778 \ud654\uba74 \uccab \ubb38\uc7a5\uacfc \ub300\ud45c \uc774\ubbf8\uc9c0 \uad6c\uc131\ubc95"},"content":{"rendered":"<p>\ud37c\uc2a4\ub110 \ube0c\ub79c\ub529 \ud648\ud398\uc774\uc9c0\ub97c \uc5f4\uc5c8\uc744 \ub54c \ubc29\ubb38\uc790\uac00 \uac00\uc7a5 \uba3c\uc800 \ubcf4\ub294 \uac83\uc740 \uba54\uc778 \ud654\uba74 \uc0c1\ub2e8\uc758 \ud55c \ubb38\uc7a5\uacfc \uadf8 \uc606\uc774\ub098 \ubc30\uacbd\uc5d0 \uae54\ub9b0 \uc774\ubbf8\uc9c0\uc785\ub2c8\ub2e4. \uc774 \ub450 \uac00\uc9c0\uac00 &#8220;\uc5ec\uae30\uac00 \ub0b4\uac00 \ucc3e\ub358 \uacf3\uc778\uac00&#8221;\ub97c \ud310\ub2e8\ud558\ub294 \uccab \ub2e8\uc11c\uac00 \ub429\ub2c8\ub2e4. \uc2a4\ud06c\ub864\uc744 \ub0b4\ub824 \uac15\uc758 \ubaa9\ub85d\uc744 \ubcf4\uae30 \uc804\uc5d0 \uc774\ubbf8 \uba38\ubb34\ub97c\uc9c0 \ub5a0\ub0a0\uc9c0\uac00 \uc815\ud574\uc9d1\ub2c8\ub2e4. \uadf8\ub7f0\ub370 \ub9ce\uc740 \uc0ac\uc774\ud2b8\uac00 \uccab \ubb38\uc7a5\uc744 &#8216;\ud658\uc601\ud569\ub2c8\ub2e4&#8217;\ub85c \ub54c\uc6b0\uace0, \uc774\ubbf8\uc9c0\ub294 \ubb34\ub8cc \uc2a4\ud1a1 \uc0ac\uc9c4 \ud55c \uc7a5\ub9cc \uc62c\ub824\ub450\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774 \uae00\uc5d0\uc11c\ub294 \uccab \ubb38\uc7a5\uc744 \uc5b4\ub5bb\uac8c \uc4f0\uace0, \ub300\ud45c \uc774\ubbf8\uc9c0\ub97c \uc5b4\ub5a4 \uae30\uc900\uc73c\ub85c \uace8\ub77c\uc57c \ubc29\ubb38\uc790\uac00 \uc544\ub798\ub85c \uc2a4\ud06c\ub864\ud558\uac8c \ub418\ub294\uc9c0 \uc815\ub9ac\ud569\ub2c8\ub2e4.<\/p>\n<h2>\uccab \ud654\uba74\uc5d0\uc11c \ubc29\ubb38\uc790\uac00 \ud310\ub2e8\ud558\ub294 \uc138 \uac00\uc9c0<\/h2>\n<p>\ubc29\ubb38\uc790\ub294 \uba54\uc778 \ud654\uba74\uc744 \ubcf4\uace0 \ubb34\uc758\uc2dd\uc801\uc73c\ub85c \uc138 \uac00\uc9c0\ub97c \ud655\uc778\ud569\ub2c8\ub2e4.<\/p>\n<ul>\n<li>\uc774 \uc0ac\ub78c\uc774 \ubb34\uc5c7\uc744 \uac00\ub974\uce58\ub294\uc9c0<\/li>\n<li>\ub098\ud55c\ud14c \ud574\ub2f9\ud558\ub294 \ub0b4\uc6a9\uc778\uc9c0<\/li>\n<li>\ub2e4\uc74c\uc5d0 \ubb58 \ud558\uba74 \ub418\ub294\uc9c0 \u2014 \uac15\uc758 \ubcf4\uae30, \uc0c1\ub2f4 \uc2e0\uccad \ub4f1<\/li>\n<\/ul>\n<p>\uccab \ubb38\uc7a5\uacfc \uc774\ubbf8\uc9c0\uac00 \uc774 \uc138 \uac00\uc9c0 \uc911 \ud558\ub098\ub77c\ub3c4 \ub2f5\ud558\uc9c0 \ubabb\ud558\uba74 \uc774\ud0c8\ub960\uc774 \uc62c\ub77c\uac11\ub2c8\ub2e4. \ubc18\ub300\ub85c \uc138 \uac00\uc9c0\ub97c \ud55c \ud654\uba74 \uc548\uc5d0 \ub2f4\uc73c\uba74 \uc2a4\ud06c\ub864\uc744 \uc720\ub3c4\ud558\ub294 \ubcc4\ub3c4 \uc7a5\uce58\uac00 \ud06c\uac8c \ud544\uc694\ud558\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \ud654\ub824\ud55c \uc560\ub2c8\uba54\uc774\uc158\ubcf4\ub2e4 \uba85\ud655\ud55c \uccab \ubb38\uc7a5\uc774 \ud6e8\uc52c \ud6a8\uacfc\uc801\uc785\ub2c8\ub2e4.<\/p>\n<h2>\uccab \ubb38\uc7a5\uc5d0 \ub123\uc5b4\uc57c \ud560 \uc138 \uac00\uc9c0 \uc694\uc18c<\/h2>\n<p>\uc88b\uc740 \uccab \ubb38\uc7a5\uc5d0\ub294 \uc138 \uac00\uc9c0 \uc694\uc18c\uac00 \ub4e4\uc5b4\uac11\ub2c8\ub2e4.<\/p>\n<ul>\n<li><strong>\ub300\uc0c1<\/strong> \u2014 \ub204\uad6c\ub97c \uc704\ud55c \uac83\uc778\uc9c0<\/li>\n<li><strong>\uacb0\uacfc<\/strong> \u2014 \ubb34\uc5c7\uc744 \uc5bb\uac8c \ub418\ub294\uc9c0<\/li>\n<li><strong>\ud615\ud0dc<\/strong> \u2014 \uc5b4\ub5a4 \ubc29\uc2dd\uc73c\ub85c \ubc30\uc6b0\ub294\uc9c0<\/li>\n<\/ul>\n<p>\ud754\ud788 \uc4f0\ub294 \ubb38\uc7a5\uacfc \uace0\uce5c \uc608\uc2dc\ub97c \ube44\uad50\ud558\uba74 \ucc28\uc774\uac00 \ubd84\uba85\ud569\ub2c8\ub2e4.<\/p>\n<ul>\n<li>\uc218\uc815 \uc804: &#8220;\ud658\uc601\ud569\ub2c8\ub2e4. \uae40OO\uc758 \ud648\ud398\uc774\uc9c0\uc785\ub2c8\ub2e4.&#8221; \u2192 \ubb34\uc5c7\uc744 \ud558\ub294 \uacf3\uc778\uc9c0 \uc54c \uc218 \uc5c6\uc74c<\/li>\n<li>\uc218\uc815 \uc804: &#8220;\ucd5c\uace0\uc758 \uad50\uc721\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4&#8221; \u2192 \ub204\uad6c\ub97c \uc704\ud55c \uac83\uc778\uc9c0, \ubb34\uc2a8 \uad50\uc721\uc778\uc9c0 \ubaa8\ub984<\/li>\n<li>\uc218\uc815 \ud6c4: &#8220;\uc601\uc5b4 \ud68c\ud654\uac00 \ub9c9\ud788\ub294 \uc9c1\uc7a5\uc778\uc744 \uc704\ud55c 1:1 \uc2a4\ud53c\ud0b9 \uc218\uc5c5&#8221; \u2192 \ub300\uc0c1(\uc9c1\uc7a5\uc778) + \uacb0\uacfc(\uc2a4\ud53c\ud0b9) + \ud615\ud0dc(1:1 \uc218\uc5c5)<\/li>\n<li>\uc218\uc815 \ud6c4: &#8220;\ud578\ub4dc\uba54\uc774\ub4dc \uac00\uc8fd \uacf5\uc608\ub97c \ubc30\uc6b0\uace0 \uc2f6\uc740 \ubd84\uc744 \uc704\ud55c \uc8fc\ub9d0 \uc6d0\ub370\uc774 \ud074\ub798\uc2a4&#8221; \u2192 \ub300\uc0c1 + \uacb0\uacfc(\uac00\uc8fd \uacf5\uc608) + \ud615\ud0dc(\uc8fc\ub9d0 \uc6d0\ub370\uc774)<\/li>\n<\/ul>\n<p>\ubb38\uc7a5 \uae38\uc774\ub294 20~40\uc790\uac00 \uc801\ub2f9\ud569\ub2c8\ub2e4. \ubaa8\ubc14\uc77c \ud654\uba74\uc5d0\uc11c \ub450 \uc904\uc744 \ub118\uae30\uba74 \uc774\ubbf8\uc9c0\uc640 \uacb9\uce58\uac70\ub098 \uc798\ub824\uc11c \ud575\uc2ec\uc774 \ud750\ub824\uc9d1\ub2c8\ub2e4. \ubb38\uc7a5\uc774 \uae38\uc5b4\uc9c8 \ub54c\ub294 \ubcf4\uc870 \uc124\uba85\uc744 \ub530\ub85c \ubd84\ub9ac\ud558\ub294 \ud3b8\uc774 \ub0ab\uc2b5\ub2c8\ub2e4.<\/p>\n<h2>\ud37c\uc2a4\ub110 \ube0c\ub79c\ub529 \ud648\ud398\uc774\uc9c0\uc5d0\uc11c \uccab \ubb38\uc7a5\uc774 \ud2b9\ud788 \uc911\uc694\ud55c \uc774\uc720<\/h2>\n<p>\uc785\uc810\ud615 \ud50c\ub7ab\ud3fc\uc5d0\uc11c\ub294 \uce74\ud14c\uace0\ub9ac\uc640 \uac80\uc0c9 \uacb0\uacfc\uac00 \ub9e5\ub77d\uc744 \ub300\uc2e0 \uc124\uba85\ud574 \uc90d\ub2c8\ub2e4. &#8220;\uc601\uc5b4 \ud68c\ud654&#8221; \uce74\ud14c\uace0\ub9ac \uc548\uc5d0 \uc788\uc73c\uba74 \uc81c\ubaa9\ub9cc \ubd10\ub3c4 \uc5b4\ub5a4 \uac15\uc758\uc778\uc9c0 \uc9d0\uc791\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \uc790\uccb4 \ud648\ud398\uc774\uc9c0\uc5d0\ub294 \uadf8\ub7f0 \ub9e5\ub77d\uc774 \uc5c6\uc2b5\ub2c8\ub2e4. \uac80\uc0c9\uc774\ub098 SNS \ub9c1\ud06c\ub97c \ud0c0\uace0 \ucc98\uc74c \ub4e4\uc5b4\uc628 \uc0ac\ub78c\uc740 \uc774 \uc0ac\uc774\ud2b8\uac00 \ubb34\uc5c7\uc744 \ud30c\ub294 \uacf3\uc778\uc9c0, \uc2ec\uc9c0\uc5b4 \uac15\uc758 \uc0ac\uc774\ud2b8\uc778\uc9c0\uc870\ucc28 \ubaa8\ub985\ub2c8\ub2e4.<\/p>\n<p>\uccab \ubb38\uc7a5\uc774 \uadf8 \ub9e5\ub77d\uc744 \uc989\uc2dc \ub9cc\ub4e4\uc5b4\uc57c \ud569\ub2c8\ub2e4. &#8220;\ub098\ub294 \ub204\uad6c\uc774\uace0 \ubb34\uc5c7\uc744 \uac00\ub974\uce58\ub294 \uc0ac\ub78c\uc774\ub2e4&#8221;\ub97c 3\ucd08 \uc548\uc5d0 \uc804\ub2ec\ud558\uc9c0 \ubabb\ud558\uba74, \uc544\ubb34\ub9ac \uc88b\uc740 \uac15\uc758\uac00 \uc544\ub798\uc5d0 \uc788\uc5b4\ub3c4 \uac70\uae30\uae4c\uc9c0 \ub3c4\ub2ec\ud558\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4.<\/p>\n<h2>\ub300\ud45c \uc774\ubbf8\uc9c0\ub97c \uace0\ub974\ub294 \ub124 \uac00\uc9c0 \uae30\uc900<\/h2>\n<p>\uccab \ubb38\uc7a5 \uc606\uc774\ub098 \ubc30\uacbd\uc5d0 \ub4e4\uc5b4\uac00\ub294 \ub300\ud45c \uc774\ubbf8\uc9c0\ub3c4 \uae00\uc790\ub9cc\ud07c \uc911\uc694\ud569\ub2c8\ub2e4. \ub2e4\uc74c \ub124 \uac00\uc9c0\ub97c \uae30\uc900\uc73c\ub85c \uace0\ub985\ub2c8\ub2e4.<\/p>\n<ul>\n<li><strong>\ubcf8\uc778\uc774 \uc9c1\uc811 \ucc0d\uc740 \uc0ac\uc9c4\uc744 \uc4f4\ub2e4.<\/strong> \uc2a4\ud1a1 \uc0ac\uc9c4\uc740 \uae54\ub054\ud558\uc9c0\ub9cc &#8220;\uc774 \uc0ac\ub78c\uc774 \uc9c4\uc9dc \uac00\ub974\uce58\ub294 \uc0ac\ub78c\uc778\uac00&#8221;\ub77c\ub294 \uc2e0\ub8b0\ub97c \uc8fc\uc9c0 \ubabb\ud569\ub2c8\ub2e4. \uc218\uc5c5 \uc7a5\uba74, \uc791\uc5c5 \uc911\uc778 \ubaa8\uc2b5, \uc644\uc131\ub41c \uc791\ud488\uc744 \ub4e4\uace0 \uc788\ub294 \uc0ac\uc9c4\ucc98\ub7fc \uc2e4\uc81c \ud65c\ub3d9\uc774 \ub2f4\uae34 \uc774\ubbf8\uc9c0\uac00 \uc88b\uc2b5\ub2c8\ub2e4.<\/li>\n<li><strong>\uac00\ub974\uce58\ub294 \ubd84\uc57c\uac00 \ud55c\ub208\uc5d0 \ubcf4\uc5ec\uc57c \ud55c\ub2e4.<\/strong> \uc694\ub9ac \uac15\uc0ac\ub77c\uba74 \uc870\ub9ac \uc911\uc778 \uc0ac\uc9c4, \ud544\ub77c\ud14c\uc2a4 \uac15\uc0ac\ub77c\uba74 \ub3d9\uc791 \uc2dc\ubc94 \uc0ac\uc9c4\uc774 \ub9de\uc2b5\ub2c8\ub2e4. &#8220;\uc774 \uc0ac\ub78c\uc774 \ubb58 \uac00\ub974\uce58\ub294\uc9c0&#8221; \uc774\ubbf8\uc9c0\ub9cc \ubd10\ub3c4 \uc9d0\uc791\ud560 \uc218 \uc788\uc5b4\uc57c \ud569\ub2c8\ub2e4. \uc99d\uba85\uc0ac\uc9c4 \uc2a4\ud0c0\uc77c\uc758 \ud504\ub85c\ud544 \uc0ac\uc9c4\uc740 \uc815\ubcf4\ub97c \uc8fc\uc9c0 \ubabb\ud569\ub2c8\ub2e4.<\/li>\n<li><strong>\uae00\uc790\uc640 \uacb9\uccd0\ub3c4 \uc77d\ud788\ub294 \uad6c\ub3c4\uc5ec\uc57c \ud55c\ub2e4.<\/strong> \uba54\uc778 \ud654\uba74\uc5d0\uc11c\ub294 \uc774\ubbf8\uc9c0 \uc704\uc5d0 \ud14d\uc2a4\ud2b8\uac00 \uc62c\ub77c\uac00\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc2b5\ub2c8\ub2e4. \ubc30\uacbd\uc774 \ubcf5\uc7a1\ud558\uac70\ub098 \uc0ac\ub78c \uc5bc\uad74 \ud55c\uac00\uc6b4\ub370\uc5d0 \uae00\uc790\uac00 \uc62c\ub77c\uac00\uba74 \ub458 \ub2e4 \ub9dd\uac00\uc9d1\ub2c8\ub2e4. \ud55c\ucabd\uc5d0 \uc5ec\ubc31\uc774 \uc788\ub294 \uad6c\ub3c4\uc758 \uc0ac\uc9c4\uc744 \uace0\ub974\uac70\ub098, \ubc18\ud22c\uba85 \ubc30\uacbd\uc744 \uae54\uc544 \uae00\uc790 \uac00\ub3c5\uc131\uc744 \ud655\ubcf4\ud569\ub2c8\ub2e4.<\/li>\n<li><strong>\uac00\ub85c \ube44\uc728, \uace0\ud574\uc0c1\ub3c4\ub85c \uc900\ube44\ud55c\ub2e4.<\/strong> \uba54\uc778 \ubc30\ub108\ub294 \ubcf4\ud1b5 \uac00\ub85c\ub85c \ub113\uc740 \uc9c1\uc0ac\uac01\ud615\uc785\ub2c8\ub2e4. \uc138\ub85c \uc0ac\uc9c4\uc744 \ub123\uc73c\uba74 \uc591\uc606\uc774 \uc798\ub9ac\uac70\ub098 \uc5ec\ubc31\uc774 \uc0dd\uae41\ub2c8\ub2e4. \uac00\ub85c \ube44\uc728(16:9 \ub610\ub294 \uadf8 \uc774\uc0c1) \uc0ac\uc9c4\uc744 \uc900\ube44\ud558\uace0, \ud574\uc0c1\ub3c4\ub294 \uac00\ub85c 1,600px \uc774\uc0c1\uc774\uba74 \ub300\ubd80\ubd84\uc758 \ud654\uba74\uc5d0\uc11c \uae68\uc9c0\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4.<\/li>\n<\/ul>\n<h2>\ubb38\uc7a5\uacfc \uc774\ubbf8\uc9c0\uac00 \ub530\ub85c \ub178\ub294 \uacbd\uc6b0\ub97c \uc810\uac80\ud558\ub294 \ubc95<\/h2>\n<p>\uccab \ubb38\uc7a5\uc740 &#8220;1:1 \uc601\uc5b4 \ud68c\ud654 \uc218\uc5c5&#8221;\uc778\ub370 \uc774\ubbf8\uc9c0\ub294 \ub300\ud615 \uac15\uc758\uc2e4 \uc804\uacbd \uc0ac\uc9c4\uc774\uba74 \uba54\uc2dc\uc9c0\uac00 \ud750\ub824\uc9d1\ub2c8\ub2e4. \ubc18\ub300\ub85c \uc774\ubbf8\uc9c0\ub294 \uc544\uc774\uc640 \ud568\uaed8 \ub9cc\ub4e4\uae30\ub97c \ud558\ub294 \uc7a5\uba74\uc778\ub370 \ubb38\uc7a5\uc5d0\ub294 &#8220;\uc131\uc778 \ub300\uc0c1 \ud504\ub9ac\ubbf8\uc5c4 \ud074\ub798\uc2a4&#8221;\ub77c\uace0 \uc368 \uc788\uc73c\uba74 \ud63c\ub780\uc744 \uc90d\ub2c8\ub2e4.<\/p>\n<p>\uc810\uac80 \ubc29\ubc95\uc740 \uac04\ub2e8\ud569\ub2c8\ub2e4.<\/p>\n<ul>\n<li>\ubb38\uc7a5\uc744 \uac00\ub9ac\uace0 \uc774\ubbf8\uc9c0\ub9cc \ubd24\uc744 \ub54c, \ubb34\uc5c7\uc744 \ud558\ub294 \uacf3\uc778\uc9c0 \uc9d0\uc791\uc774 \ub418\ub294\uac00<\/li>\n<li>\uc774\ubbf8\uc9c0\ub97c \uac00\ub9ac\uace0 \ubb38\uc7a5\ub9cc \uc77d\uc5c8\uc744 \ub54c, \uc5b4\ub5a4 \uc7a5\uba74\uc774 \ub5a0\uc624\ub974\ub294\uac00<\/li>\n<li>\ub458\uc774 \uac00\ub9ac\ud0a4\ub294 \ubc29\ud5a5\uc774 \uac19\uc740\uac00<\/li>\n<\/ul>\n<p>\ud558\ub098\ub77c\ub3c4 \uc5b4\uae0b\ub098\uba74 \ub458 \uc911 \ud558\ub098\ub97c \ubc14\uafc9\ub2c8\ub2e4. \ubcf4\ud1b5\uc740 \uc774\ubbf8\uc9c0\ub97c \ubb38\uc7a5\uc5d0 \ub9de\ucd94\ub294 \ucabd\uc774 \uc218\uc815 \ube44\uc6a9\uc774 \uc801\uc2b5\ub2c8\ub2e4. \uc0ac\uc9c4\uc744 \uc0c8\ub85c \ucc0d\uae30 \uc5b4\ub835\ub2e4\uba74, \uac19\uc740 \uc0ac\uc9c4\uc774\ub77c\ub3c4 \ud06c\ub86d \uc601\uc5ed\uc744 \ubc14\uafd4\uc11c \ubb38\uc7a5\uacfc \uc5b4\uc6b8\ub9ac\ub294 \ubd80\ubd84\ub9cc \ubcf4\uc5ec\uc8fc\ub294 \uac83\ub3c4 \ubc29\ubc95\uc785\ub2c8\ub2e4.<\/p>\n<h2>\uccab \ubb38\uc7a5 \uc544\ub798\uc5d0 \ub193\uc73c\uba74 \uc88b\uc740 \ubcf4\uc870 \uc694\uc18c<\/h2>\n<p>\uccab \ubb38\uc7a5\uacfc \uc774\ubbf8\uc9c0\ub9cc\uc73c\ub85c \ubd80\uc871\ud558\ub2e4\uace0 \ub290\ub084 \ub54c, \ubc14\ub85c \uc544\ub798\uc5d0 \ub193\uc744 \uc218 \uc788\ub294 \uc694\uc18c \ub450 \uac00\uc9c0\uac00 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<ul>\n<li><strong>\ud55c \uc904 \ubcf4\uc870 \uc124\uba85:<\/strong> \uccab \ubb38\uc7a5\uc774 &#8220;\ub204\uad6c\ub97c \uc704\ud55c \ubb34\uc5c7&#8221;\uc744 \ub2f4\ub2f9\ud55c\ub2e4\uba74, \ubcf4\uc870 \uc124\uba85\uc740 &#8220;\uba87 \ud68c, \uc5b4\ub5a4 \ubc29\uc2dd, \uc5b4\ub514\uc11c&#8221;\ucc98\ub7fc \uad6c\uccb4\uc801 \uc870\uac74\uc744 \uc801\uc2b5\ub2c8\ub2e4. \ud3f0\ud2b8 \ud06c\uae30\ub97c \uccab \ubb38\uc7a5\ubcf4\ub2e4 \uc791\uac8c \ud574\uc11c \uc2dc\uac01\uc801 \uc704\uacc4\ub97c \uad6c\ubd84\ud569\ub2c8\ub2e4.<\/li>\n<li><strong>\ud589\ub3d9 \uc720\ub3c4 \ubc84\ud2bc:<\/strong> &#8220;\uac15\uc758 \ubcf4\uae30&#8221;, &#8220;\ud074\ub798\uc2a4 \ub458\ub7ec\ubcf4\uae30&#8221;\ucc98\ub7fc \ub2e4\uc74c \ud589\ub3d9\uc744 \uc548\ub0b4\ud558\ub294 \ubc84\ud2bc \ud558\ub098\ub97c \ub193\uc2b5\ub2c8\ub2e4. \ubc84\ud2bc 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